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Inbound marketing specialist

Харьков

Forma Pro

16 March

Оплата:
Вид занятости:
800-1200
Full time
https://forma-pro.com/
recruiter@forma-pro.com
Ideal candidate profile:

— At least 1 year of experience in digital marketing (B2B);
— English level both verbal and written: Upper Intermediate/B2+;
— Experience in conducting marketing researches;
— Experience in creating technical tasks for generation landing pages, blog posts, white papers, case studies, and other marketing collateral;
— A strong understanding of digital marketing channels;
— Experience with customer segmentation, profiling, and targeting;
— Proficiency with analytics tools and web traffic reporting;

Responsibilities:

— Conduction of TA/potential markets/niches researches, including seeking and analyzing competitor marketing and sales activities;
— Technical tasks for generation landing pages, blog posts, white papers, case studies, and other marketing collateral;
— Seeking customer insights to develop, implement, and manage further marketing activities based on the data revealed;
— Сonducting of customer interviews;
— Work with marketing, tech, and sales to help write and present product roadmaps;

Would be a plus:

— Experience in content distribution via different channels such as Quora, Reddit, LinkedIn, Facebook etc.;
— Experience with SEO;
— Excel and Google spreadsheet skills for data analysis;
— Experience in building and optimizing Facebook campaigns;

We offer:

— Comfortable working space (not openspace) in the city centre;
— Flexible working hours, no micromanagement;
— Paid vacation;
— Salary in USD corresponding to your skills;
— Team with flat management structure where your opinion matters;

 

Forma Pro is a full stack development company with 20 years of experience. Our aim is a high-quality product meeting the customer's needs. 

We like doing our job well and make sure we have everything needed for that. Location in Kharkov, Ukraine - one of Eastern Europe's biggest centers of higher education and research - allows us to hire highly qualified specialists in computer sciences.